We’re all in the service industry

When it comes right down to it, almost every company is in the service industry.  You’re buying or selling something from someone to do something.  A car isn’t merely a car it’s a means to get to work, buy groceries or get to school.  For a very long time manufacturing has been in the business of selling products, some of them have started to change that and they’ve been very successful.

 

https://hbr.org/2016/06/manufacturing-companies-need-to-sell-outcomes-not-products